A few weeks ago, I logged into Target.com to order another Cherokee brand scooter for my daughter. My daughter had been wearing the same one for several years. It had become a wardrobe staple and I was hoping to order one in the next size up. Instead, I couldn't find it online. Upon further investigation, I realized that all Cherokee items had disappeared from their website. I became suspicious and began to research this further. When I visited Cherokee's website, I found no mention of school uniforms at all. I placed a call to Target to learn more. While awaiting a call back, I happened to stop in our local Target store and noticed a new brand in the girls clothing department.
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Cat and Jack ™ is a new line of kids clothing available at
Target that officially will launch on July 17, 2016. In Target stores, it will replace both the Circo and Cherokee brand items. While the new collection includes school uniform items, it also features everyday fashion items. The Cat and Jack ™ items come with a guarantee for 1 year. The return policy supports this quality claim with a statement that "Cat and Jack ™ products are made to last, but if something doesn’t or if you’re unsatisfied for any other reason, you can make returns up to one year after purchase."
Here are some other interesting things from the
media release:
Q: What materials are used to make the products?
A: You’ll see a lot of soft, comfy cotton knits. And there’s a sustainable polyester material called Repreve used in some of the denim & pocket bags. Its fibers are removed from plastic bottles that have been melted to a liquid state, a process that allowed us to recycle 6 million plastic bottles during the production of the fall Cat & Jack assortment alone.
Q: How involved are kids in developing the Cat & Jack product?
A: For the Big Kid collection, kids ages 6–11 gave feedback on everything from legging prints to tee graphics. They also created looks with their favorite items to share how they would mix and match items in the brand.
The school uniform items arrived in my local Target store last weekend. Despite my daughter's pleas that it is still too early to be shopping for school uniforms, I spent some time checking them out. The quality of the items seem comparable to the Cherokee brand and the uniform items are also very similar in style. The sizing will include extended sizing in slim and plus options. I am excited for this new line and I'm anxious to try the products. My criticism of the new school uniform line is that the "nightfall" color is not a true navy. It is a lighter shade of blue that may not pass inspection at schools with rigid uniform policies and enforcement procedures. If navy is the required color at your school, I would recommend you shop elsewhere.
The Cat and Jack ™ boys school uniform collection includes flat front or pleated pants with a reinforced knee, short and long sleeve polos, short sleeve oxfords, button up cardigan, a sweater vest, a windbreaker jacket, and socks.
The Cat and Jack ™ girls school uniform collection includes more options. The bottoms include a flat front pants with a reinforced knee, a ponte knit pant, a stretch twill capri, a two button ponte knit scooter, and a skater skirt. There are several styles of dresses including a pique pleated tennis dress, a short sleeved ponte jumper, a woven pleated jumper, a belted safari dress, and a sleeveless ponte dress and a woven plaid jumper in 2 different plaids. Tops include short and long sleeve polos and woven blouses Sweaters include a short sleeve pullover sweater with the built in blouse, a cable knit cardigan, and a v neck button up cardigan. The collection also includes coordinating socks, tights and hair accessories.
(photos from the Target
Cat and Jack ™ 2016 lookbook)
